Edisi 4 Fandy Tjiptono text Yogyakarta Andi Offset 2022 1, Cet. Ke-1 xvii +390 hlm; 19 x 23 cm Fandy Tjiptono 978-623-01-2918-6 20250421021112 INLIS000000000006246 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)