Detail Katalog

ID: 12984

Skripsi Nimatus Zahra / NIMATUS ZAHRA

Pengarang

NIMATUS ZAHRA

Penerbit

Perpustakaan UMPR

Tempat Terbit

Palangka Raya

Tahun Terbit

2026

Subjek

SKRIPSI

Detail Teknis

Nomor Panggil

12 NIM S

Control Number

INLIS0000000010066

BIB ID

0010-03260292

Status

Tersedia di OPAC Bibliografi Nasional Indonesia Karya Tulis Ilmiah Nasional

Lihat Cover Original

Informasi Eksemplar & Metadata

Nomor Barcode	Nomor Panggil	Akses	Lokasi	Ketersediaan
`2212025603`	`12 NIM S`	Baca di tempat	Ruang Koleksi Referensi	Tersedia

Format MARC21 - Total 15 field

Tag	Ind1	Ind2	Nilai	Urutan
001	`_`	`_`	INLIS0000000010066	1
005	`_`	`_`	20260618165316	2
035	`#`	`#`	$a 0010-03260292	3
007	`_`	`_`	ta	4
008	`_`	`_`	260618################\|##########\|#\|##	5
082	`#`	`#`	$a 25	6
084	`#`	`#`	$a 12 NIM S	7
100	`_`	`#`	$a NIMATUS ZAHRA	8
245	`1`	`#`	$a Skripsi Nimatus Zahra / NIMATUS ZAHRA /$c NIMATUS ZAHRA	9
250	`#`	`#`	$a Cet 1	10
260	`#`	`#`	$a Palangka Raya :$b Perpustakaan UMPR,$c 2026	11
300	`#`	`#`	$a viii, 120 hlm : $b Ilus.	12
520	`#`	`#`	$a The development of social media as part of digital communication has encouraged Islamic educational institutions to adapt their marketing and recruitment strategies. One of the most effective platforms today is Instagram, characterized by its visual, informative, and interactive nature. Ma’had Asy-Syafii, as an Arabic language educational institution, utilizes Instagram as a primary tool in the recruitment process for the general Muslim public. This study aims to determine the role of Instagram social media in supporting the recruitment process for new students among the general Muslim community at Ma’had Asy-Syafii. This strategy is implemented through an integrated marketing communication policy to ensure that the information conveyed through 1,087 pieces of content on the @mahad.asysyafii account is consistent, credible, and capable of reaching a wide target market digitally. This research uses a qualitative approach with a case study design. Data were obtained through in-depth interviews with 6 informants consisting of the Director (Mudir), Instagram Admin, Public Relations (Humas), New Students, and Parents (Wali). In addition, observations were conducted on the thousands of uploaded posts along with an analysis of registration documents. Data analysis was carried out systematically through the stages of data collection, coding, and drawing conclusions. The research results show that Instagram plays a role as a primary instrument in building Digital Trust through the provision of massive and transparent Digital Archives. The integrated marketing strategy that synergizes the roles of leadership, public relations, and admins has proven effective in guiding prospective students from the awareness stage to the final registration action. The institution's motivation to maintain visual consistency and comprehensive information in its content is a decisive factor for the general public in choosing this institution. The constraints found include challenges in maintaining rapid interaction with a very broad audience and dependence on dynamic platform algorithms. Overall, the use of Instagram has proven to be a strategic driving force that strengthens the efficiency and effectiveness of the new student recruitment process at Ma’had Asy-Syafii.	13
600	`#`	`4`	$a SKRIPSI	14
990	`#`	`#`	$a 2212025603	15

Penjelasan Field MARC21:

001: Control Number
005: Date and Time of Latest Transaction
020: ISBN
100: Main Entry - Personal Name
245: Title Statement

250: Edition Statement
260: Publication Information
300: Physical Description
650: Subject
700: Added Entry - Personal Name

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Ditambahkan:
18 Jun 2026

Pencarian Terkait

Karya NIMATUS ZAHRA Dari Perpustakaan UMPR Subjek: SKRIPSI... Tahun 2026

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